ReferralCodes Advocacy Partnership

Leading Channel to Amplify Referrals

Partner with ReferralCodes to Control & Boost Referral Performance. Our innovative advocacy platform enables 'regular' customers (not inauthentic "influencers") to share their trusted referrals for your brand more widely: boosting new acquisition (CAC) & customer life-time value/revenue (LTV).

Referral schemes can often disappoint due:

  1. Very high sharing friction by the existing customer (i.e. how and where to share)
  2. The unlikely timing coincidence that a contact has purchase intent at the particular time when a referral message is received.

In an era of "digital ADHD", supportive voices are easily left unheard and reward incentives forgotten about or misplaced. Even worse, many schemes pester their customers to spam their friends with referral invites... and noone wants to be "that friend"!

Furthermore, with 1 million+ active referral schemes globally, it’s just too much to expect customers to repeatedly share YOUR brand's referral link or code... even for super-fans! Valuable & trusted customer endorsements can therefore go to waste... indeed less than 2% of sales come from referrals!

ReferralCodes unique platform solves these problems! By integrating ReferralCodes into your referral marketing 'stack' we help consumers advocate far more effectively. ReferralCodes provides a central hub for customers to easily share, store and find referrals, creating a clear channel for customers' personal influence. Word-of-Mouth goes online!

ReferralCodes has grown rapidly to become the leading referral distribution channel for US, UK & Australasian merchants, rewarding a community of 4 million and driving over $100m per year of value to 7,000+ brands.

So, discover more below & please do get in touch. Get ready to see your "Referral ROI" rocket!

How can your business benefit?

Social Endorsement

Boost Referral Performance

ReferralCodes accelerates & simplifies referral sharing. By helping customers share, store and find referrals, via web, mobile and browser extension all types of referral activity are amplified. Via ReferralCodes, your customers' trusted voices can actually reach others, with referral recommendations appearing on each member's personal page, as well as the brands tailored profile.

Shoppers can therefore finally share effectively; friends, family & others can find - and be influenced by - their personal referrals & recommendations in one place... far more efficient than randomly searching through emails or social feeds... or never bothering at all! Referral ‘distribution’ is therefore optimised.

And consumers love us! See these Testimonials and other examples... Savvy shopper Becca is recommending multiple stores including Poshmark, Venmo & Discover Card. Finance-smart David is making referrals for brands such as Hopper, Klarna & Money Lion. Referral fanatic Jessica has referrals for over 2,000 stores and super-connector Stanley has over 600 direct followers in his referral network.

These engaged ‘late-funnel’ shoppers & advocates can turbo-charge your referral throughput in a staggering way: outbound conversion rates from ReferralCodes approach 25% (see Success Stories below).

Acquisition Flex

Referral Control & Brand Enhancement

Control is paramount. Partner brands can control exactly how and where referral content is 'surfaced' on the ReferralCodes platform - for example on member pages, on browser extension. Your brand referral profile can also be tailored exactly as required, including specific messaging or adding outbound links to bespoke brand landing pages.

With an optimised and "validated" referral profile at ReferralCodes, your brand can benefit from the halo effect of elevated trust. Potential shoppers exhibit higher conversion rates and existing customers have a conduit through which to voice support. Furthermore, many brands now leverage referrals for retention, helping their customers earn passive 'rewards' from their endorsement.

ReferralCodes’ unique social commerce channel – including the popular browser extension installed by 1,000s of shoppers – lets your customers directly benefit from referral rewards by meaningfully reducing ‘friction’. Loyalty UP and churn DOWN. ReferralCodes helps deliver on the promise of referral schemes. Make it easy for your customers to fulfil your business goals!

Boost Loyalty

Flexible & Scaling Solution

Choose the referral distribution option below that best suits your business needs: you can get set-up FREE and there is no long-term tie-in. Tech resource required is minimal.

On-boarding is FAST. ReferralCodes works with all schemes, both 'in-house' and via 3rd party SaaS providers. We can also advise on referral ‘best practice’ as you grow and provide on-going support for optimisation… all with budget certainty. New to referrals? We can help you get set-up.

As your business needs change, you can flex several levers; for example, if you wish to control referral visibility (e.g. "open" or "closed" schemes) or target our broader referral-savvy community with a specific, time-limited offer. Our multiple referral touch-points, from awareness to cart check-out aid conversion and brand discovery.

ReferralCodes current clients range from NASDAQ-listed Fintechs to newly launched e-commerce brands, in the US, Canada, UK, Australia and Singapore. For all types of merchants we can offer a great referral boost… So get in touch below!

Precise Targeting

Precise Targeting & Promotion

Maximise your marketing returns by using our precision marketing option. Increase engagement further by sponsoring specific categories and by focusing on certain geographies or verticals. For our largest partners, we can also focus on ‘networked’ members to maximise the exposure of your brand or app. Harness the power of these vocal & highly trusted shoppers.

Our data-set is amazingly rich with all sorts of exciting analytics & even AI options, including outbound volume conversion estimates. We can also integrate into your referral communication flow, a key part of referral optimisation & best-practice.

Our referral expertise is unrivalled. With visibility of thousands of referral schemes all over the world, from basic in-house reward schemes to sophisticated multi-hurdle loyalty focused SaaS platforms, we've seen it all! We're delighted to help you in your efforts to maximise the power of referrals, just share your details in the form below and we'll get right back.

Some Recent Success Stories

See how we have impacted different sectors

HOSPITALITY BRAND

$468K of value in 12 months

In the 12 months to August 2022, over 780 outbound shares were created for a leading US travel brand. The resulting conversion rate to sign-up was verified to be 19% with over $468,000 of value being created for the merchant during this time.

CAC
ROI

CONSUMER SERVICES

£160K value in 12 months

In the 12 months to August 2023, over 1600 outbound shares were generated for a leading UK groceries delivery service. The conversion rate was verified to be 23% with over £160,000 of value being created for the merchant.

CAC
ROI

Want to see a Partner profile page?

Click the button below to check out the complete profile tour.

View Profile Tour

Our pricing plans

Flexible and Scalable (only 3 month minimum)

Essential

FREEFREE

Brand & Control

  • Merchant Branded Advocacy Profile
  • Establish referral scheme credibility
  • Trusted profile: ‘Verified Merchant’
  • SEO optimisation by ReferralCodes tech
  • Control visibility of referral content

Performance Boost

  • Up to 50 monthly outbound referrals
  • Publication by up to 15 brand advocates
  • Merchant analytics & actionable data
  • Category indexation for more exposure
  • Branded invitations (ask us!)
  • Rapid on-boarding
Professional

$129$99 PCM

In addition to Essential:

Brand & Control

  • Trustpilot/Google Reviews Score and link
  • Removal of competitor advertising
  • Additional tailored copy for brand
  • Active ReferralCodes Support
  • Direct linking to Merchant Landing Pages
  • Merchant Controlled referral in top position

Performance Boost

  • Up to 1000 outbound referrals per month
  • Publication by up to 250 advocates
  • Priority processing of referral content
  • Control visibility and reach of referrals
  • ReferralCodes Social Media Promotion
  • Budget certainty for max ROI

Distribution

  • Category sponsorship: "Featured" in category + visibility on competitor profiles (if available)
  • Inclusion in Chrome Extension Alert
Premium

From$299$249 PCM

In addition to Professional:

Brand & Control

  • “ReferralCodes Referral Score”
  • Merchant controlled referrals in top 3
  • ReferralCodes Homepage Carousel

Performance Boost

  • UNLIMITED outbound referrals
  • UNLIMITED publication by advocates
  • Quarterly promotion onto ReferralCodes Social Media Channels
  • Full access to broad ReferralCodes data-set
  • Priority-access to new features & custom integrations

Support

  • Fast-tracked (real human!) support
  • Monthly advisory call for on-going optimisation

Activation fee of $199 may apply

Partner FAQs

Want to learn more? Below are some common partner questions.

Once activity limits are lifted, ReferralCodes’ partners have reported immediate and enduring results: i) Increases in advocates sharing at ReferralCodes, up to 10x in a 6 month period ii) Increases in new outbound conversions, ranging from 3-10x more than non-partner status and iii) Increased loyalty and reduced churn amongst shoppers.

Performance is exceptional when distribution is firing on all cylinders. In fact, some partners have seen 25% increase in ALL referral conversions after working with us. Brands that have normal LTVs the ROI is therefore exceptional. For a modest outlay your brand can massively up its ‘referral game’, completing the missing part of the referral loop. Contact us below to find out more, including further benefits from category sponsorships.

Brands have full control on how their profile page is used. Some brands wish to control where referrals are displayed (for example only on users’ personal pages) but most understand that broader sharing have overwhelming benefits. What constitutes a friend in the age of social media is increasingly blurred and careful structuring of a referral scheme (e.g. limiting the number of referral rewards per person or making rewards contingent on certain milestones) is the best way to ensure quality sign-ups.
So brands can share where their customers' referrals appear in addition to the messages and values on the main referral profile, including, for example, review scores, more details on the schemes & time-based rewards.
ReferralCodes will share with you all activity generated from both your profile and by your advocates on a monthly basis, including analytics such as new advocates, clicks and estimated conversions. For Enterprise partners we have included explicit tracking of all activity by adding tagging. However, most brands wish to monitor the number of ‘advocates’ and outbound clicks on referral links and codes.

Personal referrals and recommendations have the very best ROI in marketing - with only a monthly commitment you can test the ReferralCodes amplification engine and find out for yourselves!

ReferralCodes is a trusted and sophisticated advocacy channel providing both immediate and long-term benefits for your brand. We are not a basic "publisher". Helping your customers advocate for your brand is a core component of ‘word-of-mouth’ marketing. ReferralCodes does exactly this. Similar to reviews, referrals and recommendations benefit your brand over an extended period of time.

Referrals also operate at multiple ‘touch-points’ of the purchasing funnel, including raising awareness of your brand, building a trusted endorsement link between existing customers and potential shoppers as well as improving conversion at the check-out basket, reducing abandonments.

All dressed up and nowhere to go? It’s tempting to set-up a referral scheme, either through third party providers or in-house, send a few comms emails to customers and leave it at that. So ‘fire and forget’. However, this usually means ‘fire and fail’. In fact, most referral schemes return disappointing results. This is because the critical part of the referral conversion loop is missing: customers aren’t able to share consistently or methodically.
ReferralCodes is the missing part of the jig-saw; a referral scheme is bit like building a beautiful car that has nowhere to go. ReferralCodes opens up the highways! A free profile on ReferralCodes is a good start, but all the action goes to our partners so contact us below to find out more and let your referral scheme breathe!

Learn More About ReferralCodes Partnerships Now!

Maximise your marketing returns with the
Innovative Referral Codes Partnership Program